If you had told me when I started creating content that I’d someday launch my own merch, I probably would’ve asked how you got into my apartment.

Kuroneko is more than just merch. It’s cult- I mean, community. It’s fun. It’s fashion. It’s a way to always have me with you — appropriately.

But it’s also something double special to me.

The mascot of Kuroneko — as the name suggests (Japanese for “black cat”) — is based on a real black cat I once owned: Albus Ruffy Kirk.
He passed away at only 15 months old from FIP, a disease with a 96% mortality rate in cats.

To honor the most mischievous little creature I’ve ever had the privilege of knowing, a part of the proceeds from Kuroneko will be donated to the LUCA Fund for FIP Research.